среда, 21 августа 2013 г.

People need a fairy tale: Kiselev told to change the news channel policy and Firtasha Liovochkin

Who led in February of this year the company national television systems, which prepares for the news channel Inter, Yevgeny Kiselyov told Forbes.ua an updated version of the policy channel.

The publication notes that following the appointment of Kiseleva share program details added 2 percentage points.

"Kiselev started to build a classic news, talk about the fact that the country and the world was the main thing, and pay less attention to Disasters" - says chief editor Natalya Telekritika Ligacheva. In her opinion, the Ukrainian viewer hungry for such programs, people are tired of the news, consisting of criminal and domestic scenes.

In an interview with Kiselyov said that for classical news summary of the key facts of what happened in the world is more important than "seamy". "When a million people take to the streets in Cairo, can not be the main news taxi accident. When the whole world is watching, which disappeared Edward Snowden , can not be high-rise buildings collapsed balcony number one news "- gave the example of a journalist.

At the same time, the editor rejects any attempt to censor or control the information policy of the authorities. Talking about what to Ukrainian audience, Kiselev said that the country is changing the model of thinking - and apart from the local socio-political squabbles Ukrainians are becoming interested in world news.

"People need a fairy tale. Eye to be switched to the other views, on the other picture," - said the head of the NIS.

Asked about the veracity of the news, Kiselev said he does not like the notion of "objective journalism." "Good journalism is always subjective. More bright and talented journalist, so it is subjective. Reading, watching just such journalists. But do not lie. Hush is not necessary", - he said.

Responding to a question about the relationship with media owners, Dmitry Firtash Levochkin and Sergey Kiselev said that accepting the position, he explained to them his vision of a news channel policy. "Apparently, they liked it" - summed up the editor.

Note that in June, in an interview with Russia's Ekho Moskvy radio media manager said that Ukrainians have little interest in the fact that "beyond the boundaries of the farm."

Earlier it was reported that Kiselev addressed to the President of Ukraine Viktor Yanukovych with a request to assist in obtaining Ukrainian citizenship.

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Recall that on 1 February it was reported that GDF Media Limited, owned by businessman Dmitry Firtash acquired for $ 2.5 billion Inter Media Group in KH Media Limited, owned by former First Deputy Prime Minister Valery Khoroshkovsky. Ultimate control over the media group will go to the company after the resolution of the AMC Firtasha

In the media group Inter Media Group Ltd. includes TV Inter, Inter, NTN, K1, K2, Pixel, Enter-Film, Mega, MTV Ukraine, as well as other companies in the field of production and marketing.

Inter TV channel among the top three most popular TV channels of Ukraine (with a share of 14-16% according to recent months.) Its net income in 2011 increased by 30.9% - to UAH 744.77 million, almost returning to pre-crisis level of 2008. Net loss decreased by 29.5% - to UAH 137.63 million.

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